Executive MBA in the field of Management - HTW Chur

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Executive MBA

Overview

The Executive MBA (EMBA) is aimed at students who already have in-depth management knowledge and who have either completed the second level (MAS) in advance or possess an appropriate level of knowledge and expertise thanks to their educational background and the experience they have gained. Direct access to EMBA level is thus possible. The EMBA is concluded with a master’s thesis. The following majors are available:

Executive MBA – Digital Transformation

The goal of the Executive MBA (EMBA) – Digital Transformation at HTW Chur is to impart the most important trends, strategies, business models, methods and processes which result from the digital transformation.

Executive MBA – General Management

Digitalisation, change and progressively shorter innovation cycles present complex, complicated challenges for management staff. Learn in-depth leadership skills such as strategic thinking, acting entrepreneurially, acting agilely and dynamically and initiating change processes.

Executive MBA – New Business Development

Learn in the EMBA – New Business Development how new products and services are developed and implemented, new markets are developed and technological, ecological or societal trends can be used to develop business models.

Executive MBA – Smart Marketing

Digitalisation is the key driver for Marketing 4.0. Digital strategies, business models, channels, service and a changed customer behaviour are a major challenge for marketing. You learn how to meet these challenges head-on in the EMBA in Smart Marketing.